Adobe aquires Macromedia

Not it’s not a joke. Adobe and Macromedia will be one.

Adobe Systems Incorporated (Nasdaq: ADBE) has announced a definitive agreement to acquire Macromedia (Nasdaq: MACR) in an all-stock transaction valued at approximately $3.4 billion.”

How bizarre. It’s like your brother marrying your aunty — you may well be fond of both, but the thought of them ‘together‘ is sort of… oogey.

Can this be legal? I thought there were anti-competitive laws that stopped direct competitors aquiring each other.

Other than Quark in page layout applications, this would put one company in control of the entire design software market and their data formats:

Multimedia/Director, Image Editing/Photoshop, Web Vector Graphics/Flash, Vector Drawing/Illustrator & Freehand, Web Design/DreamWeaver,
Publishing/PDF etc.

This can’t be good.

And exactly what is the ‘the complementary functionality of PDF and Flash’? They’re both software?

I’m sure we’ll be hearing a little more about this before the end of the week.


Category: other Time: 2005-04-18 Views: 0

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