So is third-party web design a dead business?

Many of your comments to the last blog were quite depressing. Most of you made one of two points:

1. Web design for clients doesn’t pay well. The only way to make money in this business is by designing your own sites and making money that way.

2. Most clients want a lot but won’t pay.

If that’s true, then there is no reason for web designers to do anything other than design for themselves.

But I don’t think it is true at all. I have always thought that most people think way too small.

I think one can design great web sites for their own purposes, and also get out there and market your knowledge and wisdom at a high price to firms and clients that will pay big bucks for the results you can get. If you don’t have all of the knowledge, you can partner up with others who do and provide a complete solution.

If I am wrong, and you are trying to market to clients who want a lot and won’t pay, get the heck out of this business! There are plenty of other ways to make an excellent living, and web design can be a hobby for you.

Otherwise, some of you need a major attitude adjustment, and need to start being more creative and seeing possibility and opportunity.


Category: marketing Time: 2006-10-05 Views: 1

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